Earn your buyers trust
Being able to trust the seller is more important than almost anything else when you're a buyer looking to bid.
In an eBay poll of buyers, the 5 most important things to consider before bidding were:
- sellers feedback
- sellers willingness to participate in mediation
- the sellers return policy
- verification of the sellers identity by a third party
- insurance coverage for the item
The SquareTrade Seal instantly lets buyers know that a seller has met all five requirements. It's the single most effective way of convincing buyers that it's safe to bid on your auctions.
Trust means higher sales
Building trust isn't just an ambiguous concept, it has real results:
- Increased Sales: 82% of buyers say that they will buy higher-value items from a SquareTrade Seal Member.
- Customer Loyalty: 90% of buyers who use SquareTrade's dispute resolution service to resolve their issues would buy from that merchant again.
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